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Reading Is Fundamental Welcomes Ashley Lyons and Marc Walby to the RIF Board

WASHINGTON, September 4, 2014 - Reading Is Fundamental (RIF), the nation’s largest children’s literacy nonprofit, welcomes Ashley Lyons and Marc Walby to its board of directors. Lyons joins RIF with four decades of corporate and government experience, and currently serves as Vice President of Federal Relations at Pitney Bowes, where he has successfully influenced legislation and continues working on lobbying efforts with like-minded companies and associations. Walby has spent over 20 years in the financial services industry and is responsible for the strategic development of enterprise risk management practices in the Risk division for the Americas at Deutsche Bank AG.

“Books can be so many things to a child: a passport to other worlds, the seed of a new idea, a vocabulary list. And they are fundamental in helping children develop the skills they need to create their own best futures,” said Lyons. “I am eager to join RIF in working to ensure that all children have access to books.”

Said Walby, “I am so pleased and excited to be part of an organization that works daily to inspire children. RIF gives children the tools that are necessary to succeed in school and beyond — not only books but also the self-confidence and encouragement to dream big and go further.”

“We are very proud to have Ashley and Marc join our team,” said Carol H. Rasco, RIF president and CEO. “The significant experience and leadership that they bring to the table are matched by their passion and commitment to our mission. We look forward to having Ashley and Marc as resources and partners in our work to bring books to the children who need them most.”

About RIF
Reading Is Fundamental (RIF) delivers free books and literacy support to children and families in underserved communities in the United States. By giving children the opportunity to own a book, RIF inspires them to become lifelong readers and achieve their full potential. As the nation's largest children's literacy nonprofit, RIF has placed 410 million books in the hands of more than 39 million children since it was established in 1966. Learn more and help RIF provide books to kids who need them most, visit RIF.org.

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Media Contact:
Ameesha Sampat
Reading Is Fundamental
202-536-3438
asampat@rif.org

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